△ MENU/TOP △

Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
SearchClose Icon

Friday Wrap #60 (c) Can Stock PhotoEdelman sparked a lot of conversation this week with its report on PR’s role—and the need for ethical behavior—in the growing field of native advertising. I’ll talk about that, and some contrary points of view, on Monday’s episode of For Immediate Release. In the meantime, a lot of other news and research was shared during the past week, some of the most interesting…

Friday Wrap #58 (c) Can Stock PhotoI was away much of this week at IABC’s annual world conference. The news kept pouring in—lots of it this week—making for a content-rich installment of the Friday Wrap. As always, I collect the stories from which I choose Wrap items on my link blog at LinksFromShel.tumblr.com. Add it to your reading list to stay up to date on all the…

StorytellerProducing a steady flow of content to satisfy the needs of a content marketing effort is a heady enough challenge for communicators. Translating technical information into content people will want to read, talk about and share takes the challenge to a whole new level.

For a lot of companies, it’s the technical side of the story that would make customers flock to…

Friday Wrap (c) Can Stock PhotoIt’s easy, with the flood of content that passes by every day, to miss some significant or interesting news and announcements. The Friday Wrap is my weekly survey of some of the stories that weren’t necessarily big but that may nevertheless be worth a few seconds. As I find stories and posts worth saving, I use the Tumblr…

PressReader LogoI’ve been procrastinating over diving into PressReader, a news app. I was given a free trial, but I didn’t quite get it the first time I took a quick look. My initial perception was that PressReader gives you access to over 2,000 newspapers and magazines from around the world, page by page, displayed exactly as the print edition looks.

It wasn’t until I had a…

Friday Wrap #53 (c) Can Stock PhotoSeveral reports, studies and news items may have slipped by unnoticed this week in the wake of bigger stories, like Facebook’s response to criticism for allowing offensive material to sneak through its filters. Not to worry! Every time I see an item of value to communicators, I cave it to my link blog at LinksFromShel.tumblr.com. I choose items from…

Page 38 of 43 pages  ‹ First < 36 37 38 39 40 > Last ›