Friday Wrap #225: Instagram fixation, sponsored GIFs, Microsoft’s AI vision, fallout from bad press

Friday Wrap #225I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

The Big Stories

Young Instagrammers spend 32 minutes daily on the app—Most people younger than 25 spend 32 minutes on Instagram every day. As for the rest of us, everyone over 25, we spend a mere 24 minutes a day using Instagram. Most of that growth is due to Stories, the feature Instagram cribbed from Snapchat (and is now a feature on Messenger and Facebook, as well), according to Facebook. Stories, which launched a year ago, has 250 million daily users. This data no doubt is… Read More »

A New Model for Employee Communication, Part 7: Channels

A New Model for Employee Communication: Channels

This is the latest installment in a series of posts exploring a new model of employee communication, one designed to deliver measurable results that demonstrate the impact on the organization in ways that matter to leaders. In this post, we continue examining the final segment of the outer ring of the model with a look at channels.

Revised Employee Communication Model


The series:
Part 1: Introduction
Part 2: Overview
Part 3: Alignment
Part 4: Listening
Part 5: Consultation
Part 6: Branding

The outer ring of the model represents the work that employee communicators engage in every day; they are infused in all communications. The channels segment is… Read More »

Friday Wrap #222: Social media diversfiies the news you see, astroturfing Reddit, online harassment

Friday Wrap #222I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

Data Journalism for Communications: Upcoming Webinar

Data journalism is more than just a trend in the publishing world. Its momentum is crazy big with media outlets investing more and more into the practice of telling stories with numbers. The PR world has not caught on. There is potential in pitching data stories as well as producing our own data journalism to elevate our content marketing efforts. I’ll get you up to speed on data journalism in my July 27 webinar. Register

The… Read More »

Friday Wrap #215: Can AR save print? Does print need saving?

Friday Wrap #215I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

Upcoming Free Stuff

Free crisis communications webinar—Next Thursday at 2 p.m. EDT, I’ll join Jen Zingzheim Phillips for a fee webinar on crisis communications hosted by Carma, the company that owns media monitoring service CustomScoop. Did I mention it’s free? Register

Panel on measurement planning will be broadcast—Also on May 18 at noon EDT, I will moderate a panel of Fellows from the International Association of Business Communicators on how to plan for measurement of… Read More »

Friday Wrap #209: Amazon takes on Twitter, likes aren’t worth much, Snapchat loses influencers

Friday Wrap #209I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

News

JetBlue is the top social airline, but number two will shock you—The 2017 ranking of airlines using social media found JetBlue in first place, no surprise for an airline that has always been an upstart and has been effective in the social space. United Airlines took the second spot and ranked first as the most loved brand among 60 some-odd global carriers. American Airlines was third in the social ranking, followed by KLM and Southwest Airlines. The report assesses the volume… Read More »

Friday Wrap #208: Robots in the streets, media’s social domination, clueless marketers, Apple and AR

Friday Wrap #208I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

News

Bye-bye, net neutrality—Net neutrality is the simple proposition that all content should be treated equally over the Internet’s pipes, that no content should get preferential treatment. The FCC implemented rules to protect net neutrality, but President Trump’s new FCC chairman announced at the Mobile World Congress this week that the free market would ensure the expansion of broadband investment. Ajit Pai sees net neutrality as a roadblock to wider infrastructure… Read More »

Page 2 of 16 pages  < 1 2 3 4 >  Last ›