Friday Wrap #185: A growing social media skills gap, lower engagement in bigger companies, and more

Friday Wrap #185The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never miss an edition of the Wrap, subscribe to my weekly email newsletter.

News

Facebook’s live… Read More »

Friday Wrap #184: A taste of Peach, brands blow Bowie tributes, Snapchat is mainstream, and more

Friday Wrap #184The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never miss an edition of the Wrap, subscribe to my weekly email newsletter.

News

Snooping on… Read More »

Friday Wrap #183: More Twitter characters, new native ad guidelines,CEOs’ engagement failure

Friday Wrap #183Happy new year to Friday Wrap readers! In 2015, we had the uncommon experience of both Christmas and New Year’s falling on Fridays, so the Wrap took a break. I hope your break was rewarding and refreshing. As a result of the two-week break, this week’s Wrap is longer than usual, as my collection of items covers three weeks instead of just one. Also, I have noticed a lot of new subscribers to the Wrap; a very warm welcome to all of you! The Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be… Read More »

Millennials crave in-person conversation

Face-to-face conversation is alive and well

Oh, those pesky Millennials. So much blame is heaped on people born between the early 1980s and the early 2000s for a culture where conversation is deteriorating and everybody is texting. “We never talk anymore,” the complaint goes. MIT social studies professor Sherry Turkle has even written a book about it, alarmingly titled, “Reclaiming Conversation.” Meanwhile, recognizing that the highly coveted Millennial market is busy texting away, companies are tripping over themselves to adopt technologies that will reach them.

In fact, businesses routinely tout the brilliance of technologies that eliminate the need for actual conversation.… Read More »

Friday Wrap #180: Snapchat covers mass shooting, teens still use Facebook, brands embrace podcasting

The Friday Wrap is back after a Thanksgiving break. I hope your Thanksgiving was as rewarding as mine (with 18 family members gathering at my home). If you’re new to the Wrap, it’s my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog,… Read More »

Friday Wrap #175: PR subject to advertising rules in Australia, NY Times distributes VR headsets

Friday wrap #175The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow.

News

In Australia, PR is now subject to advertising code of ethics—The distinction between PR and advertising got a little… Read More »

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