Friday Wrap #162: Instagram debuts Pluto pic, audiences move to mobile, brand blogs still matter

Friday Wrap #162
Flickr photo courtesy of Dave
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the FIR Podcast Network For Immediate Release podcast) on my link blog, which you’re welcome to follow.

News

US Army press release rolls virtual eyes at paranoid conspiracy theorists—Jade Helm is a US Army exercise covering… Read More »

Friday Wrap #159: Lightning strikes Twitter, Nestle embraces Periscope, measuring mobile moments

Friday Wrap #159
Flickr photo of statues wrapped up on the Harvard campus
courtesy of Frank Hebbert

The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast) on my link blog, which you’re welcome to follow.


News

Google’s News Lab looks to future of journalism—Journalists use Google, and Google wants to make… Read More »

Friday Wrap #158: News Feed changes, apps for products, useless social content, card design, & more

The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast) on my link blog, which you’re welcome to follow.


News

Google search results will list sites that load slowly—Users finding your site in a Google search result will no longer need to actually visit the site in order to find out it takes… Read More »

Friday Wrap #156: Vanishing voicemail, FTC’s native ad focus, two new crises, PR’s low score

Friday Wrap #156
Wikimedia Commons photo courtesy of Edward
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines, though with the release of Mary Meeker’s annual report on the state of the internet and the annual Google I/O previews, held yesterday, a couple of the items in today’s Wrap have made quite a splash. I collect material from which I select Wrap stories (as well as stories to report on the For Immediate ReleaseRead More »

Are you ready to communicate via the Internet of Things?

Communications and the Internet of Things

You don’t hear many people in the PR/communications industry talking about the Internet of Things (IoT). Somebody told me in passing, “We’re busy communicating with people. The Interent of Things is devices connected to devices. That’s not our job.”

That’s a misguided point of view, one we need to correct quickly because IoT is becoming more and more integrated into the systems we use every day. Consider Google’s announcement at I/O last week that it is developing an operating system for the Internet of Things. It’s codenamed Brillo, and will targed ultra low-power devices—we’re talking light bulbs, door locks, and the like.… Read More »

Friday Wrap #153: Policy problems, Instant Articles, VR in retail, and video, video, video

A special note on this week’s wrap photo. That adorable newborn wrapped up in a hospital blanket? That’s my granddaughter, Madeleine Ann Holtz, born yesterday. Now, on to business: The Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories. I collect all of the items from which I choose the Wrap stories in my link blog, which you’re welcome to follow.

News

You know that social media policy you rolled out?… Read More »

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