(c) Can Stock PhotoEvery week, new studies are released, new tools are introduced and news reports flood the Web. Even the most useful items can sneak by unnoticed. I collect interesting tidbits that cross my radar and each Friday select a handful for the Friday Wrap, a summary of stories about which communicators ought to be aware. If you’re interested in the pool of content from which I choose the items for the Wrap, you can find them at LinksFromShel.tumblr.com
IR managers take note: Social media is a new source of investment information
While investors continue to rely on traditional sources of investment information—press… Read More »
Peter Shankman applied his skills as a communicator and businessman to create Help A Reporter Out (HARO), an email service that connected journalists looking for people to interview with individuals with the experience or insights to meet the journalist’s needs. The free service was based on sharing and collaboration, principles Shankman brings to the fore in his new book.
What does a “nice” company do? In a Forbes interview, Shankman recounted this experience: “I was in a hotel and came back after a long day of meetings. I saw a note on my bathroom counter: Mr. Shankman, we noticed you left your toothpaste out. It’s running very… Read More »
Photo (c) CanStock PhotoWith our attention focused on Boston and the terrorist bombing at the Boston Marathon and its aftermath, it’s easy to miss some other news and reports that appeared in news channels, blogs and other forums. In fact, some of the Wrap items this week deal directly with those events (although they may be dimensions of the story you haven’t heard on CNN or from other mainstream coverage). But other useful information emerged, too. I collect the items from which I select Wrap material at LinksFromShel.tumblr.com; this is also where I collect stories I consider for my podcast.
Boston PD praised for use of social media… Read More »
“We’re looking for that seat at the management table.”
It’s one of the most frequent refrains among communicators who often feel they don’t get enough respect in their companies. In the C-suite, leaders make decisions about company strategy. Outside views that are reported in the press but never weighed by leaders can lead to bad decisions.
Without a communications officer at the table, who will direct leaders’ attention to the coverage the company has been getting? Depending on their level of interest, individual executives may read some of the articles covering the organization, but it’s the PR department’s job to monitor… Read More »
(c) Can Stock PhotoThe big news this week was the Securities and Exchange Commission’s release of guidelinies for using social media to distribute company news. A hot topic since the days when Jonathan Schwartz ran Sun Microsystems and engaged with the head of the SEC in a conversation about the potential for blogs and RSS to meet Reg FD requirements, we’re getting closer and closer to the day when a Facebook update or a tweet will be disclosure-compliant. There’s too much to report about this for a Wrap summary, so you’ll just have to wait for Monday’s episode of For Immediate Release, where I’ll report on it in detail. In the… Read More »
The advertising scandal involving Ford Motor Company and a few other stories dominated conversation in the communications this world, but it was a big week for news you may have missed. Every Friday I share some of the posts and articles that may not have bubbled to the top but still are useful for communicators to know. I select the final items for the Wrap from LinksFromShel.tumblr.com, where I collect the candidates for the Wrap as well as for my blog and podcast. You’re welcome to check it out for even more crunchy news and commentary.
Google wants to keep sponsored content out of Google News
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