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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Blogs influence book publishing industry

It has been a truism in the book publishing industry for, well, forever that a lot of books get published but only a fraction of them are reviewed in the New York Times Book Review or other mainstream review vehicles. More and more, though, readers are paying attention to what bloggers say about books that don’t get mainstream attention. NPR’s Karen Grigsby Bates reports on the impact of blogs on publishing in an audio report.

Bates notes that the New York Times Book Review’s editor reads literary blogs himself, and has even posted a comment to an open letter written by a blogger to him.

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