2013-03-29
Posted on March 29, 2013 7:13 am by Shel Holtz
| Content
The advertising scandal involving Ford Motor Company and a few other stories dominated conversation in the communications this world, but it was a big week for news you may have missed. Every Friday I share some of the posts and articles that may not have bubbled to the top but still are useful for communicators to know. I select the final items for the Wrap from LinksFromShel.tumblr.com, where I collect the candidates for the Wrap as well as for my blog and podcast. You’re welcome to check it out for even more crunchy news and commentary.
Google wants to keep sponsored content out of Google News
Back in 2010, Silicon Valley… Read More »
2013-03-22
Posted on March 22, 2013 8:55 am by Shel Holtz
| Content
Amidst the din of the big stories of the week, it’s easy to miss some of the smaller reports that still could have big value for you and your communication efforts. Friday Wrap to the rescue! Here every Friday I share some of the other posts and articles you may have missed. I select the final items for the Wrap from LinksFromShel.tumblr.com, where I collect the candidates for the Wrap as well as for my blog and podcast. You’re welcome to check it out for even more crunchy news and commentary.
The state of news has implications for PR
The decline of traditional journalism continues, according to the Pew Research Center’s “The State of… Read More »
2013-03-21
Posted on March 21, 2013 5:21 pm by Shel Holtz
| Blogging
During a Google search today, I was struck by how few of the results from brand sites included Authorship Markup—a Google feature based on an HTML 5 feature that indicates the author—in their content.
To be fair, I don’t see much use of Authorship Markup for individual bloggers in search results, either. Those you expect to have implemented the Google search enhancement have done so, like Chris Brogan, as shown here:
While Chris, Geoff Livingston and the others whose rel=author information was included in search results were the exception, it was even rarer to find a brand blog that had taken the steps to include this information in… Read More »
2013-03-15
Posted on March 15, 2013 10:22 am by Shel Holtz
| Instagram
There were plenty of big news items this week, making it easy to overlook some smaller, less flashy reports that were overwhelmed by all the coverage of the papal election, the new Samsung phone and several other stories. Still, there’s value in knowing about these, so let’s get right to them. As always, I collect the stories from which I select the Wrap items on my link blog at LinksFromShel.Tumblr.com.
FTC updates its social media rules
Much was made of the first release of rules governing marketing use of social media by the U.S. Federal Trade Commission. The update on those rules, however, barely made a ripple. That doesn’t mean… Read More »
2013-03-08
Posted on March 8, 2013 9:03 am by Shel Holtz
| Healthcare
This week’s wrap features some particularly intriguing items, all drawn from a wider selection I collect on my link blog at LinksFromShel.tumblr.com. That’s also where I find the stories I’ll cover on my podcast. I’d be honored if you’d give my co-host and me a listen at For Immediate Release.
How many people saw that picture of your dinner you shared last night?
Data scientists have Facebook have crunched the numbers and come to the conclusion that one out of three of your friends sees every update you post to the social network. The analysis of 220,000 Facebook users’ posts last June found that, over the course of the month, users… Read More »
2013-02-15
Posted on February 15, 2013 7:37 am by Shel Holtz
| Brands
(c) Can Stock PhotoAnother week come and gone. This week’s Friday Wrap covers studies, reports and news that didn’t get widespread coverage, along with the occasional post that was just plain interesting. Throughout the week, I collect the items I’ll consider for the Wrap (and my podcast) at LinksFromShel.tumblr.com.
More insights into CEOs’ use of social media
CEOs engage differently depending on the social channel they use, according to a study conducted last April by the Conference Board and Stanford University’s Rock Center for Corporate Governance. CEOs do engage, according to “What do Corporate Directors and Senior Managers… Read More »
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