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Shel Holtz
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The first copy of Tactical Transparency

Shel Holtz

The doorbell rang late yesterday. I was ready to be assailed by yet another advocate for or against one of the ballot propositions, but it turned out to be my regular UPS guy with an envelope containing one copy of the new book I have co-authored with John C. Havens, “Tactical Transparency.” The official release date is November 8, but it’s great to have a copy to show off. It’s only my second hardcover (the first was “Corporate Conversations”), and the production values are great. Most flattering are the testimonials from the likes of Chris Brogan, Andy Sernovitz, Paul Levy, Jonathan Schwartz, David Meerman Scott, Pete Blackshaw, and Jackie Huba.

In the spirit of transparency, all of the 50 or so interviews conducted for the book can be heard in their entirety at the BlogTalk Radio site where they were recorded. We also have a blog dedicated to the book. And we’ll have a special site launching shortly with a short-term promotion for the book’s launch. I’ll let you know when that site is up.

The book was published by Jossey-Bass, a Wiley imprint, as part of the IABC publishing series. I can’t begin to express how thrilled I am to have been involved with John, the folks at IABC, and the folks at Jossey-Bass, not to mention our agent, Yvonne Divita. And I also can’t begin to express how thrilling it is—no matter how many books you write—to hold the final product in your hands!

10/21/08 | 13 Comments | The first copy of Tactical Transparency

Comments
  • 1.Congratulations guys. This is an important book.

    David Meerman Scott | October 2008 | Boston

  • 2.Congratulations, Shel!

    Will this lead to another FIR contest?

    Sallie Goetsch (rhymes with "sketch") | October 2008 | The Spectacular San Francisco Bay Area

  • 3.And I'm looking forward to purchasing a signed copy from the Master himself when I get to SF next year, all going well (see http://snipurl.com/4kzje for more details)

    Lee Hopkins | October 2008 | Adelaide Hills

  • 4.Way to go Shel. I've put in on my list of "to buy" books and I'm really looking forward to it.

    I'd love to have you on Six Pixels of Separation to discuss the book. Let's make sure to make that happen.

    Mitch Joel - Twist Image | October 2008 | Montreal, Quebec

  • 5.Congrats on the publication, Shel. I very much look forward to reading this.

    Alex Manchester | October 2008 | Sydney

  • 6.Congrats, Shel! Another notch on your guru gunbarrel!

    Ron Shewchuk | October 2008

  • 7.Congratulations! I can't wait to read the book.

    It's a great feeling when you first hold the "baby"!

    <a > of me with mine, but for some reason I can't explain, I haven't blogged about it yet...

    Mihaela V | October 2008 | Clemson, South Carolina

  • 8.Shel, you rock!!! It's my deepest pleasure to be associated with you and John. In all the world of marketing and transparency, the two of you stand taller than the rest, IMHO. You both deserve high congrats and big hugs!

    I'm humbled by the talent you and John bring to the table. Wow, what a great team!

    Tom and I will get busy putting the word out as soon as you say the word.

    Yvonne DiVita | October 2008 | Rochester, NY

  • 9.Just got mine tonight! Did a victory dance around the house. Really excited and I think the book looks great. A sincere pleasure to have worked on it with you, my friend.

    John C. Havens | October 2008 | New Jersey

  • 10.''Another damned big black book, Mr. Gibbon. Scribble, scribble, scribble - eh, Mr. Gibbon?"

    (George III on learning of the publication of yet another Gibbon tome)

    Congratulations! I look forward to reading it.

    Allan Jenkins | October 2008 | Hjelm Bay, M?n, Denmark

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