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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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I got an e-mail from Alexandra Samuel, who let me know she had been engaged in introducing RSS to a lot of PR types. (Are we a “type?”) I understand the challenge. I just finished a two-day “Writing for the Wired World” workshop that included an introduction to RSS, and it took a lot longer than I expected as these communicators tried to wrap their…

Content summary: Listeners’ comments (on the linear nature of podcasts, RBLs, organizing thoughts about podcasts); guidelines for employee blogging; the Communication Directors Forum; communication measurement; what if the novelty of blogging wears off?; blogging and engagement; sans-serif or serif fonts?; rebuilding trust; blogs for tourism; the Ragan Corporate Communicators Conference; IABC International Conference; Global PR Blog Week 2.0.

Show notes for June 13,…

The lack of spam and spyware associated with RSS is one of its big selling points, but according to a software security expert, at least one of the advantages could be short-lived. Robert Steinnon, director of threat research at anti-spyware company Webroot, said spyware could soon be delivered through RSS feeds.

Steinnon’s remarks at last week’s IT Security Summit were reported in a TechWeb…

More than enough has already been written about the RSS feed full text vs. partial text debate. But I found it interesting when my friend BL Ochman posted five reasons for producing partial text feeds, I disagreed with every one of them. So, as if we can beat this horse to death a second time, let’s take a look at BL’s…

imageAnna Marie Cox, the A-list blogger behind Wonkette, provided the keynote Friday morning at the Ragan Corporate Communicator’s Conference. She said several things that had me shaking my head, but one thing she said was so smart and right that the mistakes pale in comparison.

The keynote took the form of an interview with Charles Pizzo (pictured with Cox) tossing the questions. At…

I’m in Las Vegas—Caesars Palace, to be precise—for Ragan Communications’ 14th annual Corporate Communicator’s Conference. It’s a good show, so far. I saw Matthew Podboy give a great session on how communicators can use wikis. And I just wrapped up a presentation on the potential for business podcasting. But you don’t need to be here to get some value out of the conference. You can read the…

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