2004-09-22
Posted on September 22, 2004 6:57 am by Shel Holtz
| Technology
With all the debate over the credibility of wikis as an information source for journalists, the software’s potential as an internal communications tool seems to have been lost. Fortunately, the Globe and Mail has run an article touting the benefits of running a wiki behind the firewall.
The article explores the impact of internal wikis on software developer Xten Networks, whose development team is scattered across two continents. The company’s president, Eric Lagerway, says a wiki “was the best way not only to disseminate information but to allow developers to interact and provide input.” Consequently, the company was able to reduce… Read More »
2004-09-21
Posted on September 21, 2004 7:08 am by Shel Holtz
| General
Mike Manuel of Media Guerrilla offers a hysterical take on how to post a message to a message board. If you’re in a cubicle ghetto, put on headphones or at least, for God’s sake, turn the sound down.
Thanks to Tom Murphy for this one.
2004-09-21
Posted on September 21, 2004 6:48 am by Shel Holtz
| General
WebUser, a UK-based Internet magazine, reports that Wikipedia now has more than 1 million articles in its database. Wikipedia has been the focus of some controversy over its value as an authoritative source of information, particularly for journalists. For more on this, see Mark Glaser’s column, “Collaborative Conundrum: Do Wikis Have a Place in the Newsroom?” in the Online Journalism Review. (Not that journalism has all that sparkling a reputation for accuracy these days.)
Wikipedia’s founder, Jimmy Wales, insists that all articles are peer-reviewed in real time, noting, “The idea of sharing knowledge is powerful.” Indeed it is, and… Read More »
2004-09-20
Posted on September 20, 2004 6:57 am by Shel Holtz
| General
Interesting piece from the Chicago Tribune (appearing here in the Kansas City Star) that spotlights a nefarious use of blogs. Because readers assume blogs are written by everyday folks, they tend not to dig beneath the surface. If they did, they might find an agenda beyond personal beliefs driving their efforts. An anti-Dan Rather blog, for instance, turns out to be written by the political director for American Target Advertising, a conservative political strategy firm. Only after the Trib asked did the author post a message telling readers who he was. The article cites other examples.
Are blog readers gullible enough to believe any… Read More »
2004-09-20
Posted on September 20, 2004 6:49 am by Shel Holtz
| External
Money is behind the National Hockey League’s lockout of its players. A planned, coordinated public relations effort is behind the public support for the league. So reports the Globe and Mail in an article titled NHL takes the early lead in public-relations spin game. In addition to the league’s internal PR staff, New York PR rep Howard Rubenstien—who represents the New York Yankees and owner George Steinbrenner—has come on board. So has crisis communication expert Mark Fabiana, a former aide to President Bill Clinton. So far, the public is on the league’s side. Fifty-two percent of participants in an Ipsos-Reid poll said the players… Read More »
2004-09-18
Posted on September 18, 2004 2:30 pm by Shel Holtz
| External
In the wake of a scandal, renaming your organization can be a most effective gambit, according to an Washington Post article appearing in several newspapers today. The article lists several companies that have undergone post-crisis name changes, including ValuJet (AirTrans) and Worldcomm (MCI). I can think of a few others, including Anderson Consulting (Accenture), which wasn’t the focus of a scandal, but its affiliation with Arthur Anderson was all that was needed to paint it with the scandal brush.
The article quotes Dartmouth University professor of corporate communications Paul Argenti: “If you look at name changes in general,… Read More »
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