Google Suggest

If you haven’t tried Google Suggest, it’s worth a look. This new service from the search king uses predictive technology to figure out what you’re looking for, offering suggestions as you type.

It’s an interesting approach, not unlike the way the X1 desktop search tool works. I decided to search on “public relations.” I typed the letter “p” and was immediately greeted with a list of suggestions, starting with (of all things) Paris Hilton, then PC World, then PayPal, poems, and people search. Add the “u” and up comes pubmed, putty, puma, and puppies. By the time I had “publ” entered, public relations was listed as the fourth… Read More »

Service matches employers with bloggers

Veteran blogger Jeremy Wright (if anybody can be described as “veteran” for so new a medium) has opened a Web site devoted to matching bloggers with employers. According to a press release, the site,, is designed to place bloggers in jobs that are suited to their skills. In addition to companies needing writers to handle their corporate and sponsored blogs, Wright says bloggers’ skills are in high demand.

Wright developed the site with Jason Davis, owner of the recruiting-focused blog at

?Big technology companies like Google, Microsoft and Amazon are posting jobs with because they know…

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Jenkins drafts a blogging code of ethics

Allan Jenkins has done a noteworthy job of crafting a “Code of Blogging Ethics” for his efforts at Desirable Roasted Coffee. It’s early Sunday morning, I just read them, and I can’t think of a thing I’d add. Maybe after I’ve had my first cup of coffee, something will come to mind.

Ideally, something like this would be as available for adoption as a Creative Commons license; anybody who agrees could just add the logo to their blog linking to the Code of Ethics. The only problem is enforcement. As Allan notes in his draft, as an IABC member, he also remains vigilant in his adherence to the IABC Code of Ethics. As a member, should Allan… Read More »

Slammed by comment spammers

I have just turned on a feature in this blog that requires registration as a member to comment. I hate doing this, but I’ve discovered that virtually every post over a week or so old has been defaced with between five and 12 comment spams, all dealing with poker sites. It’ll take hours to delete them all and it will be difficult to prevent them from returning. I’ll probably upgrade the blog software from pMachine to Expression Engine, which features a utility to prevent most of this comment spam, but I won’t get to that for a couple weeks.

Leave it to these reprehensible, morally corrupt, ethically challenged scum to screw up a good… Read More »

Readership stats for online employee newsletters don’t exist

At least once a week, I get e-mail from a communicator under pressure to show that readership of the online newsletter she produces for employees is acceptable. “Do you know where I can find any statistics about readership of online newsletters?” the e-mails usually ask. “I was hoping to get some perpective from other companies.”

I make a dedicated effort to stay on top of communication research, but I’ve never seen a study that assesses readership of online employee newsletters or bulletins across multiple organizations. I suspect the need for an apples-to-apples comparison is behind the lack of statistics. If I work for a company… Read More »

The quiet expansion of social networking

While blogs continue to compel the attention of the media, the public and (of course) bloggers, social networking continues to expand into the marketplace with much less fanfare.

Netflix, the DVD rental company that lets you select your movies online and get them in the mail, is building social networking into its offering as part of an effort to fend off competitive threats. Subscribers will invite friends and family to see reviews they’ve written of the movies they’ve watched. If a friend accepts the invitation, the sender gets reciprocal rights to see the friend’s lists and reviews. The San Jose Mercury News has the story.

At UCLA,… Read More »

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