Blacklisting blogs

Neville and I were copied on an email from Steve O’Keefe over at the IAOC in which he said he tried sending out the association’s newsletter but it kept bouncing back. The reason, he learned, was the URL for our podcast, “For Immediate Release.” The URL was in the body of the message, but the mail server at the IAOC’s Internet Service Provider wouldn’t let the email go through as long as our URL was included. We were, it turns out, on a couple of blacklists.

Specifically, we were listed on some RBLs, which stands for “Real-time Blackhole List.” One was through a mail provider called Outblaze, the other a private service called SURBL.… Read More »

Blogs and insider trading

I read a few posts that dismissed my argument that press releases still serve an important function: Complying with regulatory requirements for disclosing any news that could affect an organization’s share price. One of these comments, I recall, noted that failure to comply would be a small price to pay in return for the benefits that accrue to companies that switch their disclosure over to the more authentic human voice of a blog.

That’s an irresponsible position, at best. In the US, the Securities and Exchange Commission has companies under a microscope following the abuses of Enron, Tyco, WorldComm, and others. Martha Stewart went… Read More »

Road Weary

Some people put up link blogs. Neville has one that talks about technology. Me? I needed a place to bitch and whine about travel. I didn’t want to do it in this blog, so I started a new one. It’s called Road Weary. You don’t have to read it. Honest. I created it as an outlet for frustration with various players in the travel industry, a place to vent. If you read it, you may never get on a plane, stay in a hotel, or set foot in a taxi again.

Full vs. partial RSS feeds: My $.02

Plenty has been written about the full feed vs. partial feed debate since Chris Pirillo switched from full to partial. As I understand it, the decision was based on subscribers to the full feed using the posts without pointing back to Pirillo’s site. By switching to partial feeds, you had no choice but to visit the site if you wanted to read the entire post.

Pirillo has evidently returned to full feeds, noting in his blog:

I love how everybody whines when they don’t get their way - it’s human nature. So, for all of you who unsubscribed from my RSS feed because it wasn’t the way you wanted it (even though you’re not the one providing it…

Read More »

PR vs. trademarks

I used to work for Mattel. From 1984 to 1988 I was a communicator at the company’s headquarters, then located in Hawthorne, California. I started out managing employee communications and was director of corporate communications by the time Mattel and I parted ways. During my time at Mattel, I came to understand that the company’s defense of its trademarks had assumed kneejerk proportions. Any perceived violation of the trademark prompted swift legal action with no consideration for the consequences. Nobody at Mattel ever dreamed that the fallout from such action might actually be worse than the damage caused by the violation. “If we let… Read More »

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