2004-10-13
Posted on October 13, 2004 6:15 am by Shel Holtz
| External
Londonderry, N.H.-based ice cream maker Stonyfield Farm launched a blog to focus on various aspects of the company’s programs and mission. These include the environment, organic farming, women, children, and the company. The company’s CEO, who supported Howard Dean for president during the Democratic primaries, got the idea from the impact the blogs of Dean and his supporters had on the campaign.
According to an article appearing today in CFO.com, the company hired a writer who shadowed CEO Gary Hirshfield for a month to “gather information on the company’s philosophy and corporate culture” before launching the blogs which (the article… Read More »
2004-10-13
Posted on October 13, 2004 6:08 am by Shel Holtz
| External
Today’s Globe and Mail offers this lede: “The military board of inquiry investigating the fatal blaze aboard HMCS Chicoutimi will not be a public relations exercise crafted to boost the image of Canada’s navy, one of the Canadians who is taking part said Monday. ” The article quoted the official as saying that the inquiry would not be an exercise is “relentless positivism.”
And here I thought public relations would have been the effort to ensure the public got the facts coming out of the board of inquiry.
The public has a dim view of us despite the fact that most public relations efforts are balanced and beneficial. One wonders when… Read More »
2004-10-12
Posted on October 12, 2004 6:40 am by Shel Holtz
| General
Mike Manuel is irked by the apparent pick-and-choose moderation of comments submitted to Richard Edelman’s blog. The Media Guerrilla blogger offered up a comment in response to the Edelman Public Relations honcho’s first entry. Not only did he get no reply, the comment never even showed up.
Writes Manuel, “I think it’s pretty lame of Edelman and/or the folks behind the curtain to scratch my comment like that, but I guess they had their reasons. What bugs me most is that blogging is a conversation, and that by definition requires both talking and listening. If you’re not going to listen, that’s fine, but then do us all a favor and don’t… Read More »
2004-10-12
Posted on October 12, 2004 6:28 am by Shel Holtz
| General
The comment count is up to 13 on David Kistle’s blog. Most (including one from me and one from fellow blogger Neville Hobson) are congratulatory. Debbie Vondran notes, “If a member doesn’t feel connected, it’s not for lack of trying on IABC’s part.” Former Chicago chapter president Sharon Bond talks about diminishing membership. It could be that this blog will open a greater dialogue between members/leaders and IABC’s staff and executive board than we’ve ever seen before.
The blog has also been listed among the CEO blogs at the TheNewPR wiki.
New York Chapter President Bob Noltenmeier says his chapter will encourage its members to… Read More »
2004-10-11
Posted on October 11, 2004 6:38 am by Shel Holtz
| Internal
A study released today by IRS Employment Review (that’s a human resources publishing group in the UK, not a revenue collection agency in the US) reveals that most British companies aren’t anywhere near ready to comply with a European Community communications directive or the UK regulations associated with it.
The Information and Consultation of Employees (ICE) Directive becomes law next April for larger employers in the EC. (I reported on this back in mid-September.) Under the directive, employees have the right to know about anything that materially affects their job security, prospects and future, including the company’s financial… Read More »
2004-10-10
Posted on October 10, 2004 6:57 am by Shel Holtz
| General
I didn’t want to speak out of school when IABC staffer Chris Grossgart told me IABC was working with 2004-05 chairman David Kistle to start a blog. Neville Hobson just notified me by e-mail that the blog is online, even though it hasn’t been launched officially yet. (Neville has a post about the blog at his own blog, along with a screen shot.)
Still, IABC hasn’t taken any great pains to hide the blog—it’s not temporarily password-protected, for instance, which means it’s easy enough to find. Based on the first post, it looks good. Kistle is a senior practitioner with Padilla, Spears & Beardsley in Minneapolis, a longtime IABC leader,… Read More »
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