Personalized RSS feeds are on the way

There’s little doubt that RSS feeds are superior to e-mail newsletters, if only because you can’t get spammed by RSS. But RSS feeds are just mass blasts of a single file. One of the advantages of e-mail is the integration of the message with personalized information. According to a story in SearchCRM.com, that’s about to change.

Startup SodaMail.com plans to introduce integration between RSS feeds and a personal database. For example, according to the article, “the service could take a feed from the Web-based DVD service Netflix, alert users when a change has been made to their account, coordinate it with their personal calendar and… Read More »

Delaware newspaper launches online newscast

Wilmington, Delaware’s News Journal has launched a new video webcast that is updated twice daily. According to Frank Barnako’s CBS Marketwatch column, the webcast is compiled from video footage and stills contributed by the staff’s photographers and producers. Updates are posted at 9 a.m. and 4 p.m. eastern time. The webcasts include stories from the newspaper with links to the full text along with links to interviews with the stories’ subjects.

Spamming Google with blogs

Spammers, unscrupulous lot of human waste that they are, have started using Google’s Blogger as a new way to drive traffic to their sites. Given the increasing effectiveness of filters to block e-mail spam, we can expect to see more of this Google spamming in the future.

According to an article on WebProNews spammers are signing up for and establishing dozens of free blogs, then littering the entries with key-word rich links to the pages where they sell their crap. The number of links to these pages boosts the page rankings in the Google search engine, which relies heavily on links to pages as part of its ranking formula.

This… Read More »

New entry on IABC Chair’s blog

It took 12 days, but David Kistle has added a second post to his IABC Chair’s blog. It was worth the wait. David recaps his visits to IABC district board meetings and his experience presenting at the IABC/Delahaye Medialink Research and Measurement Conference. The post reveals that David is an active chair, out amongst the membership where his visibility and participation makes a difference. I’d still like to see more frequent posts and responses to comments.

Another city goes WiFi

The city of Moorehead, Minnesota (which borders Fargo, North Dakota) took a step toward joining a growing list of cities that provide WiFi Internet access to its residents and businesses. A story in the local paper notes that the city will charge residents $23 per month and businesses $29 per month for the access. The city council approved the first reading of an amendment to city law allowing Moorehead Public Service, the local utility, to sell Internet access. (Thanks to reader and friend Dean Froslie of Fargo for forwarding the story.)

This is definitely a trend. The next step will be to aggregate access so an account with one… Read More »

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