From the Blog

Friday Wrap #232: A second life for QR codes, smart jerseys, voice-controlled news, and more

Friday Wrap #232I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

A quick note

So I got a note from a colleague and reader who asked why I dropped “The Takeaway” from this weekly update. I explained that I was putting the stories about which I had a point of view in the top section, “The Big Stories.” Not good enough, he said; “The Takeaway” was what differentiated this bulletin from all the other curated wrap-ups. So I’m going back to it while adding short items that are worth sharing without a takeaway. As always, I’m deeply grateful for… Read More »

Fear of technology erodes trust in business

A swarm of drones

Not everybody succumbs to the allure of every new technology.

In fact, the rapid introduction of new technology can leave people feeling overwhelmed and left behind. Believing that business is more interested in the revenue it can earn from these technologies than the impact they have on people creates suspicion and mistrust.

“The implications of the global trust crisis are deep and wide-ranging,” Richard Edelman, president and CEO of Edelman, said when introducing the results of his company’s 2017 Trust Barometer. “It began with the Great Recession of 2008, but like the second and third waves of a tsunami, globalization and… Read More »

FIR #105: Center Stage for Credible Sources

For Immediate Release

Cross-posted from the FIR Podcast Network

Neville and Shel got together for the September edition of The Hobson & Holtz Report to talk about these topics:

  • The self-inflicted downfall of the UK PR agency, Bell Pottinger (and kudos to the PRCA for putting teeth in its ethics code)
  • How various fields will be affected by speech recognition (including PR and communications)
  • Mitch Joel’s open letter to the advertising industry: Let’s not mess up ads for voice
  • The proliferation of fake scientific journals (and what it means for the PR industry)
  • The Pew Research Center has identified five “types” of people who search for facts… Read More »